EyeSee is a behavioral research company, based in New York, Antwerp, Paris, London, Singapore, Mexico City, and Belgrade. With innovation in our DNA and using pioneering technology we combine behavioral and conventional research methods to unlock next-level insights for global clients. Our teams conduct award-winning studies in more than 40 countries, and Deloitte recognized us several years in a row as one of the fastest-growing tech companies, which earned us the Most sustainable Growth award.
Through highly effective methods such as online eye tracking, facial coding, virtual shopping, and survey, we measure the impact of shopper marketing, advertising, digital solutions, and innovations. For research purposes, respondents use their own devices (computers and mobile phones), thus cutting down time, costs, and enabling testing on a global scale. Our teams conduct award-winning studies in more than 40 countries.
To understand their consumers and users, and thus, directly impact the success of their brands and products – companies turn to market research. In the past 70 years, that was mostly done like this: market researchers would sit with the consumers and through focus groups, interviews, and surveys, try to capture what people think, like and want. The issue with this is that people usually don’t do as they say, often rendering this data unreliable, subjective, and biased – leading to expensive and wrong decisions.
Enter behavioral methods that EyeSee combines with the conventional – they enable us to get an objective insight into what really draws attention, causes an emotional reaction, or sells off the cluttered supermarket shelf or huge e-commerce websites. All of this happens remotely, using the respondent’s devices by using methods such as eye-tracking (measuring what people are looking at), facial coding (learning about emotional engagement through facial expressions), measuring the speed of responses and using virtual shopping to see what people buy in a realistic shopping experience. EyeSee relies on introducing the most cutting-edge technologies and an innovative approach into this old industry.
EyeSee’s culture is built on innovation, experimentation, and a dedication to making an impact. We blend a scientific approach, smart researchers, and amazing technology to deliver a deeper understanding of human behavior. At EyeSee, there is space for everyone’s ideas to be heard and implemented. We are not afraid to disrupt the market research industry and trailblaze a new path for ourselves!
Our colorful team expands in size every year - we are looking forward to meeting creative & committed characters to join EyeSee and grow with us!
